In recognition of National Suicide Prevention Week, the Veterinary Hope Foundation announced its partnership with Greenline Pet, a veterinary software company, and Bader Rutter, a full-service advertising agency, to bring the first-ever client donation payment system to veterinary clinics.
Donations made through the Greenline system will go toward funding the Veterinary Hope Foundation's mission of improving veterinary team mental health by building small communities of support. More specifically, the donations will help fund professionally facilitated peer support groups that help veterinary professionals better handle the unique stressors of their profession.
"With too many veterinarians reducing their hours or leaving clinical practice altogether, we knew we had to do something to help this profession in dire need of support," said Nick Meurrier of Greenline Pet. "Aligning with the Veterinary Hope Foundation was a natural choice for us as they look to directly support mental wellness in the veterinary community through their peer support groups. All of us at Greenline look forward to seeing the impact this donation system can have in bringing much-needed help to a profession we care deeply about."
Through the collaboration, a donation payment system will be available to allow clients to help fund support for veterinary care and professionals.
Dr. Blair McConnel of Veterinary Hope Foundation said with these new donations, the foundation "will be able to provide many veterinary professionals with specialized training, resources and community to better handle the challenges unique to our profession, including convenience euthanasia, highly emotional client interactions, long hours, high student debt loads and more."
All donations made to the Veterinary Hope Foundation are tax deductible and will be billed as a separate line item. For every dollar donated, 98 cents will directly fund the foundation’s efforts.
Learn more about the new program in a news release from the Veterinary Hope Foundation.
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